Tracey Moorhead is President and CEO, DMAA: The Care Continuum Alliance. She directs policy formulation and strategic advocacy efforts and represents the population health improvement community before the media, allied organizations and constituents and all levels of government for DMAA, a non-profit association representing more than 200 organizations and individuals. The 2010 DMAA industry analysis, “Population Health Improvement: A Market Survey Report,” and Outcomes Guidelines Report, Volume 4, are both available through the DMAA Web site, at www.dmaa.org.
Corporate wellness programs continue to proliferate, driven by increasing recognition of their benefits to employee health and productivity. Even the nation faced an economic climate in which businesses might have been expected to pare back on core employee benefits.
January 29, 2014